Best Small Business Insurance in Michigan

The State of Michigan currently requires most of its businesses with part- or full-time employees to carry workers' compensation insurance. The state also mandates businesses cover all vehicles with commercial auto insurance.

Regardless of the state’s requirements for insurance, it’s important that you secure business insurance that fits your business’s needs.

In this review, we’ll explore the best small business insurance in Michigan and share what makes them the right choice.

Recommended: Next Insurance offers dedicated small business insurance to Michigan small businesses.

     

Next Insurance

four point seventy five out of five stars

4.75/5

BEST FOR SMALL BUSINESS OWNERS

  • Work directly with an insurance provider
  • Specialized in small business insurance coverage
  • Get a quote in under five minutes
START A QUOTE

Tivly 

Four point five out of five stars

4.5/5

BEST OVERALL INSURANCE MARKETPLACE

  • Get connected to the best provider for your business
  • Get a quote on the phone between 8 a.m.–8 p.m. (Monday–Friday)
  • Coverage for a large variety of small businesses
START A QUOTE

The Hartford

four out of five stars

4/5

  • Direct insurance provider, not a marketplace
  • Offers niche and specialized insurance policies
  • Get an online quote within minutes
START A QUOTE

Hiscox

four point twenty five out of five stars

4.25/5

  • Insures micro-businesses and startups
  • Coverage for 180+ professional services
  • Offers short-term insurance policies
START A QUOTE 

CNA

three point seventy five out of five stars

3.75/5

  • Optimum Insurance provider for online businesses
  • Extensive cyber risk solutions
  • 24-hour claims assistance hotline
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We narrowed our search down to our top 5 insurance carriers in Michigan and then closely analyzed coverage offered, policy details, pricing, and other aspects to determine which type of business each provider would be most suited to.

We also identified competitive selling points like excellent customer service and niche industry offerings that make each business insurance company unique.

Our Best Michigan Business Insurance Providers for 2023:

  1. Next Insurance: Best online business insurance with fast and simple sign-up.
  2. Tivly: Best small business insurance marketplace.
  3. The Hartford: Offers specialized coverage and custom packages.
  4. Hiscox: Good for micro businesses.
  5. CNA: Great for tech companies.

1. Next Insurance: Best Insurance for Small Business

Next Insurance has streamlined the process of getting business insurance coverage completely online and in just a few minutes. Named one of the “Top 50 Disruptors of 2022” by CNBC, Next Insurance uses AI and machine learning to provide the best small business liability insurance options catered to unique business needs.

We consider Next to be the best business insurance company for business owners looking to get fast, affordable, quality coverage without walking into an agency or sifting through aggressive sales pitches. Next Insurance not only offers the most common types of small business insurance but also offers specific insurance products by industry in each state, instant digital certificates of insurance (COI) downloads, and more to make the process easier than ever. Using their user-friendly mobile app, you can easily pay premiums, access policy documents, and even file liability claims on the go with rapid response times. 

Due to their focus on small businesses exclusively, we found their rates to be slightly lower on average than larger insurance providers.

Next Insurance Featured Coverages

  • General Liability Insurance
  • Business Owner’s Policies (BOPs)
  • Commercial Auto Insurance
  • Commercial Property Insurance
  • Professional Liability Coverage (Errors and Omissions Insurance)
  • Hired & Non-Owned Auto Insurance
  • Liquor Liability Insurance
  • Tools & Equipment Insurance
  • Workers’ Compensation Insurance

PROS

  • Same-day insurance coverage
  • iOS/Android app for easy access to your COI, to file claims, and to change policy type
  • Get a quote and purchase a policy in less than 10 minutes
  • Easy-to-use scheduler so your insurance can start on a precise date
  • Competitive premiums designed for small businesses
  • Customizable policies
  • Convenient online chat support

CONS

  • No brick-and-mortar locations/branches for in-person transactions
  • Some specialized types of insurance coverage, like key person insurance, are not available

Find the Right Coverage for Your Business

Next Insurance is a fully online provider dedicated to low-cost, high-protection coverage for small businesses. Get a quote instantly.

GET AN ONLINE QUOTE

2. Tivly: Best Business Insurance Marketplace

If you’re looking for a marketplace with the best quotes for business insurance, Tivly takes the gold. Tivly has gathered a wide range of small business insurance companies in one place to help you narrow down the search for a policy that meets your business's unique needs. Small business owners that may be considered high risk can find what they are looking for with Tivly.

It's important to note that Tivly is an insurance marketplace instead of an individual provider. The goal of this company is to make your search more simple by showing you the top business insurance policies for your situation and streamlining the signup process. By submitting one online form, you'll receive multiple quotes for commercial insurance products from several competitors, most of whom are on this list. You'll also get a quick rundown of each policy so that you know exactly what you're signing up for.

Tivly Featured Coverages

  • General Liability Insurance
  • Lost Income Insurance (Business Interruption Insurance)
  • Business Hazard Insurance
  • Commercial Property Insurance
  • Business Owner’s Policy
  • Commercial Auto Insurance
  • Workers’ Compensation Insurance
  • Commercial Umbrella Insurance
  • Professional Liability Insurance

PROS

  • Great customer service
  • Live and rapid phone support from 8:00 a.m.–8:00 p.m. Monday to Saturday
  • Easy-to-navigate website
  • Offers a lot of information about their different insurance options
  • Works with numerous partners to provide coverage for various types of businesses
  • Great pricing options

CONS

  • Policies are issued by other insurance providers, not Tivly.

Your Business Needs Insurance

Find out which policies your business needs and how much it will cost by getting a free quote.

CALL: 833-536-1478

3. The Hartford: Good for Specialized Insurance

The Hartford is a great insurance solution for businesses that need specialized insurance coverage. Though the insurance may not cover every type, as services like Tivly do, The Hartford offers customized insurance packages with only the coverage you need, which can save you hundreds long-term. The Hartford has served millions of small businesses for over 200 years while maintaining a great reputation for delivering some of the best specialized commercial insurance coverages and rates. 

The Hartford Featured Coverages

  • Business Owner’s Policy
  • Commercial Auto Insurance
  • General Liability Insurance
  • Commercial Property Insurance
  • Lost Business Income Insurance
  • Business Interruption Insurance
  • Professional Liability Insurance
  • Workers’ Compensation Insurance
  • Cyber Insurance
  • Commercial Umbrella Insurance
  • Employment Practices Liability Insurance

PROS

  • Long history with an A+ financial strength rating through A.M. Best
  • Many small business insurance types
  • Named "World’s Most Ethical Company" by Ethisphere Institute
  • BOP insurance combines general liability and business property insurance together
  • Easy online quotes

CONS

  • Not a good option if you prefer an industry-specific insurer
  • Poor J.D. Power's "Small Commercial Insurance Study" reviews
  • Complaints through the National Association of Insurance Commissioners.

4. Hiscox: Great for Micro-Businesses

Hiscox is the best small business insurer for micro-businesses since they have helped thousands of small and micro-businesses get insured. Hiscox has a dedicated team of small business professionals who focus only on helping small businesses get the right types of coverage at the best prices. 

Hiscox Featured Coverages

  • General Liability Coverage
  • Professional Liability Coverage
  • Business Owner’s Policy
  • Short-Term Insurance Policies
  • Cyber Insurance
  • Workers' Compensation Insurance
  • Coverage for 180+ professional services

PROS

  • User-friendly online quote generator
  • Insures businesses only
  • Serves businesses of all sizes
  • High ratings by major rating firms
  • Educational website and podcast
  • Over 10,000 positive customer reviews

CONS

  • Most customer reviews are found on the company’s website.

5. CNA: Good for Tech Companies

CNA offers the best insurance for online businesses, offering cyber risk insurance solutions. If your company deals in personal or financial information or may be at risk of data breaches or online attacks, CNA offers comprehensive cyber liability policies at the best prices. We like CNA because they offer three cyber risk insurance options, as well as other niche insurance products not found with other providers. 

CNA Featured Coverages

  • Cyber Risk Policies
  • Commercial Auto Insurance
  • General Liability Policies
  • Equipment Breakdown Insurance
  • Inland Marine Policies
  • Professional Liability and Management Insurance
  • Ocean Marine Insurance
  • Business Property Coverage
  • Surety Insurance
  • Umbrella and Excess Casualty Insurance
  • Workers’ Compensation Coverage

PROS

  • Specializes in business insurance
  • Covers small-, mid-, and large-sized businesses
  • Covers over 180 niche businesses
  • Eighth largest business insurance provider in the US
  • High ratings from all major insurance rating agencies
  • 24-hour claims assistance

CONS

  • The online quote generator doesn’t always work
  • A small number of customer reviews

Small Business Insurance Review Methodology

Choosing the best business insurance comes down to five things:

  1. The type of business you have
  2. The type of coverage you need
  3. Which provider offers the best value
  4. Easy-to-navigate simple claims process
  5. Great customer service

First, we narrowed it down to the five best small business insurance providers, most of whom offer online quotes so that you can get coverage and a certificate of insurance for your business today. 

Then, we analyzed coverage offered, policy details, pricing, and other aspects to determine which type of business each provider would be most suited for small business owners. 

Finally, we've identified competitive selling points like excellent customer service and niche industry offerings that make each business insurance company unique.

Michigan Business Insurance Requirements and Resources

Michigan Insurance Requirements

Michigan currently requires most businesses with part- or full-time employees to carry workers' compensation insurance. The state also requires businesses to cover all vehicles with commercial auto insurance. This includes personal vehicles that are used for business purposes.

Commercial Auto Insurance

Michigan require the following types of auto insurance coverage:

  • Personal Injury Protection (PIP)
  • Property Protection (PPI)
  • Residual Bodily Injury and Property Damage Liability (BI/PD)

The State of Michigan website provides details about coverage requirements and options:

The PIP medical coverage options are:

    • Unlimited coverage
    • $500,000 per person per accident
    • $250,000 per person per accident
    • $250,000 per person per accident with exclusions
      • To select this option, one or both of the following must be met:
        • The named insured who is excluding PIP medical has qualified health coverage that is not Medicare; AND
        • Any resident relative or spouse who is excluding PIP medical has qualified health coverage
    • $50,000 per person per accident
      • To select this option, both of the following must be met:
        • The applicant or named insured is enrolled in Medicaid; AND
        • Any spouse and all resident relatives have qualified health coverage, are enrolled in Medicaid, or are covered under another auto policy with PIP medical coverage.
    • No PIP medical coverage
      • To select this option, both of the following must be met:
        • The applicant or named insured has coverage under both Medicare Parts A and B; AND
        • Any spouse and all resident relatives have qualified health coverage or are covered under another auto policy with PIP medical coverage.

PPI pays up to $1 million for damage your car does in Michigan to other people's property, such as buildings and fences. It will also pay for damage your car does to another person’s properly parked vehicle. It does not pay for any other damage to cars.

The default BI/PD coverage limits are:

    • Up to $250,000 for a person who is hurt or killed in an accident.
    • Up to $500,000 for each accident if several people are hurt or killed.
    • Up to $10,000 for property damage in another state.

You have the option of purchasing other BI/PD coverage limits under the new law. The lowest coverage limits you may purchase are:

    • $50,000 for a person who is hurt or killed in an accident.
    • $100,000 for each accident if several people are hurt or killed.
    • $10,000 for property damage in another state.

Workers’ Compensation Insurance

The Michigan Workers’ Compensation Agency details exactly which businesses are required to carry workers’ compensation insurance:

a) All private employers regularly employing 1 or more employees 35 hours or more per week for 13 weeks or longer during the preceding 52 weeks.
b) All private employers regularly employing 3 or more employees at one time. (This includes part-time employees).
c) Agricultural employers if they employ 3 or more employees 35 hours or more per week for 13 or more consecutive weeks.
d) Households employing domestic servants if they employ anyone 35 hours or more per week for 13 weeks or longer during the preceding 52 weeks.
e) All public employers

Data Breach Insurance

In December 2006, the Michigan legislature signed the Identity Theft Protection Act in law. The law, which took effect on July 2, 2007, provides that any residents of the state whose personal information has been compromised by a “security breach”, which it defines as “the unauthorized access and acquisition of data that compromises the security or confidentiality of personal information”, be notified of the breach. Here’s the relevant section of the Act:

Notice of security breach; requirements

“Unless the person or agency determines that the security breach has not or is not likely to cause substantial loss or injury to, or result in identity theft with respect to, 1 or more residents of this state, a person or agency that owns or licenses data that are included in a database that discovers a security breach, or receives notice of a security breach… shall provide a notice of the security breach to each resident of this state who meets 1 or more of the following:

(a) That resident's unencrypted and unredacted personal information was accessed and acquired by an unauthorized person.

(b) That resident's personal information was accessed and acquired in encrypted form by a person with unauthorized access to the encryption key.
MI Comp L § 445.72(12)(1) (2021)

A possible result of such disclosure is that Michigan residents whose personal information has been compromised may seek redress by suing the business whose systems were breached. But data breach insurance can protect a business that faces such a possibility. One class action suit is all it may take to destroy a business. 

Types of Michigan Business Insurance

General Liability Insurance

The vast majority of Michigan companies purchase general liability insurance from an insurance company even though it is not legally required. This type of business liability insurance covers third-party bodily injury, third-party property damage, advertising liability, libel, slander, copyright issue, and other common claims faced by companies across various industries. 

General liability insurance is one of the most important types of business insurance your company can purchase.

Business Owner’s Policy

A business owner’s policy (BOP) is an affordable way to bundle business insurance coverages. This type of policy includes commercial general liability insurance with commercial business property insurance. Many small business owners with a physical business space opt for this coverage.

Commercial Auto Insurance

You need to carry commercial auto insurance if your company uses vehicles to transport people or goods. This type of insurance is very similar to personal auto insurance and covers liability, medical costs, collisions, and uninsured/underinsured motorists. A commercial auto policy also covers vehicles rented or owned by your company and employees who use their own vehicles for company business.

Workers’ Compensation Insurance

Michigan requires most businesses with at least one employee to carry workers’ compensation insurance. Nevertheless, it’s a good idea to subscribe to such insurance. Taking out workers' compensation insurance puts a limit on the amount and type of compensation that an injured employee may receive. The limits are set by law.

Employee Health/Life/Disability Insurance

Companies that provide health, life, and/or disability insurance as a fringe benefit will need appropriate Michigan insurance. Under the Affordable Care Act, firms with more than 50 full-time employees must offer health insurance or pay an expensive penalty.

Professional Liability Insurance

Professional liability insurance covers financial risks to attorneys, accountants, and other people who provide professional services or expertise. Professional liability coverage varies depending on the industry but usually includes negligence, legal defense, slander or libel, and copyright and trademark disputes. 

Professional liability insurance includes errors and omissions (E&O) insurance.

Data Breach Insurance

If your company hosts customers’ personal information on its servers and those servers are hacked, lawsuits and damages can result. Data breach insurance protects you in these cases. 

Cyber Liability Insurance

Similar to but more comprehensive than data breach insurance, cyber liability insurance may pay for legal expenses related to a data breach or set up a call center for individuals affected by a breach. It also may pay for active protection against cyberattacks.

Commercial Crime Insurance

Crimes like extortion, forgery, burglary, computer fraud, and embezzlement are covered by commercial crime insurance. Situations in which this type of insurance is particularly useful include dishonest or libelous acts by employees.

Fiduciary Liability Insurance

Fiduciaries, who are legally required to act in plan participants’ best interests rather than the company’s when choosing advisors and investments, should consider this type of insurance coverage. It covers them if they are sued for allegedly providing negligent investment advice or administering plans or benefits incorrectly. 

Third parties like out-of-company consultants and benefit plan administrators are usually not protected.

Directors and Officers Insurance

Any company with directors and officers should consider directors and officers (D&O) insurance coverage, a type of liability insurance that reimburses directors and officers for claims made against them regarding harm allegedly caused by their management decisions.

Executive Risk Coverage

Executive risk insurance is business liability insurance that provides coverage for fraud, D&O, employment practices, initial public offerings, pension funds, extortion, and professional negligence.

FAQ

Do I need business insurance in Michigan?

Yes, you need business insurance in Michigan. At a minimum, you’ll want to have general liability insurance to protect against a variety of common business risks. If you have employees, you’ll most likely need to have workers’ compensation insurance to cover any workplace injuries. And, Michigan requires vehicles used for business purposes to be covered by commercial auto insurance.

Additionally, depending on your business, you might need commercial property insurance, professional liability insurance, and more.

How much does business insurance cost in Michigan?

The cost of business insurance in Michigan varies depending on factors like what your business does and the type of coverage needed. Overall, the best way to get the cost of business insurance in Michigan is to get a quote.

The average national cost for some types of business insurance is:

  • General Liability Insurance: $65/month
  • Business Owner’s Policy: $99/month
  • Workers’ Compensation Insurance: $111/month
  • Professional Liability (E&O) Insurance: $97/month

The cost of commercial auto insurance will also vary depending on the number and type of vehicles being insured.

Why do I need small business insurance?

Some professions or business contracts require that you have business insurance. If this doesn’t apply to you, insurance is still a critical component of your business portfolio. Your policy is there to protect your company and its assets from unexpected lawsuits and claims.

What kind of business insurance do I need?

The type of business insurance you need depends upon the products or services you offer and how your business is structured. Every business should have a general liability policy. If you have business tools, equipment, or vehicles, you’ll want to consider covering those assets as well.

Do I need insurance for my LLC in Michigan?

In short, yes. While incorporating as an LLC in Michigan protects your personal assets, your business assets are still at risk in the event of a claim or lawsuit.

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